Tips and Tricks
The Meaning of Colors: Black
Discover why you should use the black color for your logo. Colors have meanings. Consequently, what is associated with black? The symbolism of the colors is not to be neglected!
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Black: Color of the Night
Black is technically not a color according to some. It is, however, used a lot, especially to represent the obscurity or the night. Its opposite color is white and they are used a lot together. Although it is the color associated with death or evil in the western world, black is also related to rigor, luxury, and refinement. The black suit is still commonly used by powerful people, for example. The black belt is a symbol of mastery and authority in martial arts too. Moreover, black can be used to heighten the other colors of your logo. It blends well with the other nuances.Different shades of black to use during your logo creation process
Tip : It is recommended to have a black and white version of your logo.
Aile de corbeau
Hex : #000000
Cassis
Hex : #2c030b
Dorian
Hex : #0b1616
Carbon
Hex : #130e0a
Coffee
Hex : #462e01
Bister
Hex : #3d2b1f
Logos that use the black color
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colors_meanings_black_history_title
Among Egyptians, black was seen positively, while it was seen as the color of rectitude and regularity in China. Over time, it became a color used to express authority and austerity. It is difficult not to associate black with death. It is why historians have called black plague the epidemic that devastated Europe and Asia in the 14th century. The Grim Reaper is also depicted as wearing a black robe. In more recent times, black became more popular with Coco Chanel’s famous black dress, which is still considered elegant even today.The Black Color and Flags
Black is used on some national flags but less frequently than white. The fourth most used combination of colors on flags is red, white, green and black together. The use of this color has very different meanings but in most cases, it is to represent the people, a dark past, Islam or the soils. Indeed, this color on the Jamaican and German flags is associated with their past difficulties. For its parts, black on the Belgium flag represents the Duchy of Brabant, which symbol was a golden lion on a black background. In short, the pirate flag is not the only one to be black!Know more about other colors
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