Think about what makes your sports team unique or your values. For example, does your area have something special or an official animal? Whether it is for a football or an e-sports team, keep this in mind. Seattle hockey team did choose as a symbol the Kraken, a mythical animal that lives in the sea since they are located close to the ocean. On its part, London’s Overwatch professional team chose to be called the Spitfire since it was a common English fighter plane used during the Second World War.
All types of logos can be used to create a sports team logo; however, the most commons are the emblem and badge logos. An emblem logo is only made up of a symbol, while the badge logo can have different elements. For example, Detroit’s Red Wings logo is an emblem, and FC Barcelona is a badge.
You likely have to choose two or three main colors during the creation of your sports team logo. First, think about the meaning of these colors. Do they represent your team’s values well? Then, make sure there is sufficient contrast between the different nuances. You can also use a touch of black or white if needed.
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