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Create your logo using Pantone’s color of the year

Inventive and imaginative, Ultra Violet lights the way to what is yet to come.

If you are like us, you were patiently waiting for this year’s unveiling of Pantone’s color of the year! And the wait was worth it, we absolutely LOVE Ultra Violet.

According to Pantone, a dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.

Is it for your business?

According to our article on the meaning of colors, purple also represents royalty and luxury. This color is often used in educational logos or religious institutes. It is also regularly used to represent chocolate brands.

Purple also represents a symbol of counterculture and artistic brilliance. Proof? Multiple musical icons like Prince, David Bowie, and Jimi Hendrix brought shades of UltraViolet as personal expressions of individuality.

Brands that use purple:

  1. LA Lakers
  2. Cadbury
  3. Yahoo!
  4. FedEx
  5. Taco Bell

How?

First, head over to freelogodesign.org and select a template. In the editor, click on ‘’color’’ and enter its code: 5F4B8B (Other color values). Your selected area will now be Ultra Violet!

If you want some design tips on using Ultra Violet, this link may be helpful!

Also, this article is great because it gives you tips on how to pair it as well as multiple color palette to get inspired!

Showcase your Ultra Violet logo

When your beautiful logo is created, make sure you showcase it everywhere you can! Your website, social media, website signature! Design something you are proud of, and show the world!

Happy logo creation :)

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