Tips & tricks for your website

Have you noticed that Dunkin Donuts redesigned his well-known logo last year? Is your logo not that up to date and needs to be refreshed? To help you do the redesign of your logo, here are five recommend trends to follow in 2019.

Have you ever noticed while watching the Olympic Games for instance that purple is not on any national flag? This is rather strange since this tint is one of the six main colors the human eye can see. Purple, also called violet or mauve, has a very unusual story; indeed, it was reserved exclusively to powerful and rich men and women until very recently.

You might have some friends working in design or in advertising that seem to be eagerly waiting for December to come. Are they looking at their mobile phones or laptops more often than usual during the first week of the month? Contrary to what you can think, it is not Christmas that make them feel this way, at least not entirely. Indeed, most of them are simply waiting for Pantone to unveil its color for the next year. Although it could seem banal for most of us, this unveiling helps creators all over the world.

Even though the digital world takes up a big part of our marketing efforts, we must not forget about the power connecting with people in person: networking, handshakes, and business cards. It’s a good idea to have business cards on you at all times. Just like a good first impression, a well-done business card keeps a positive recollection. With a little creativity, you can create an original business card that will stand out. Take some inspiration from these 4 examples to create your own original business card.

You might have already requested the vector version of your logo, without knowing too much of what you were talking about. Or you have read that the vector version is included in the Free Logo Design high resolution package and now you are wondering why do you need one? Well, today we demystify the vector format and why it is essential to have it in your possession!

Choosing the right font for your logo is a very important step in the design, and it is certainly not something you want to neglect. Because your logo is the heart of your brand identity, it must represent it well. Plus, with all the fonts available in the free logo design editor, it’s easy to get somewhat lost. Serif, sans-serif, script, you probably have already heard these terms, but don’t fully understand there meaning. To enlighten you, we have divided the fonts into 4 categories and we are giving you some tips to make a fitting choice for your logo’s font.

Starting your own business comes with many challenges, and if you decided to take the plunge, we salute you. Having your own business can bring you the joy of creating something yourself, but it’s also a lot of work and you need to know what you are getting yourself into beforehand. While you might want to start small, you don’t want to limit your ability to create something much bigger in the future, and it all starts with a strong branding. And branding? Well, it starts with a strong logo. And if you still don’t understand the true importance of a logo for your business, we strongly encourage you to read this article.

Now, if you’ve done your research, you might have noticed that regarding logo creation, you have multiple options. What varies the most? The price. Yes, you can have an awesome logo for free, but you can also pay thousands and thousands of dollars on your overall branding, which includes but isn't limited to: your logo, brand identity, mood boards, website, social media kit, etc.

Now, this may seem confusing, why are people charging thousands of dollars for something you can do yourself, for free? Today, we talk about these options, with their advantages, disadvantages, and examples. In doing so, we hope that you take a good decision for your logo creation and you get your business up and running. To which we extend our warmest good luck :)

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A few months ago, we presented 6 criteria of a great logo, to help you in your creation, and hopefully, it did. To follow up on this article, we showcase 5 logos we love, and why these logos work well according to those 6 criteria.